The event runs June 22-26.
The IAB has set the final schedule for its first-ever virtual NewFronts event.
The annual pitchfest, in which digital brands present their businesses to advertisers, will run for five days in late June, giving companies like Hulu, Snap, YouTube, Facebook and TikTok the opportunity to host digital-first showcases — albeit significantly shorter ones —amid the global coronavirus pandemic.
The NewFronts typically takes place in New York in early May ahead of the television upfronts, but the event was delayed this year in order to accommodate the shift to virtual presentations.
IAB says it already has 8,500 media buyers and members of the advertising industry scheduled to attend the event, which will include more than 30 presentations from June 22-26.
Here is the full lineup:
Monday, June 22
12:15 p.m. — Roku
12:45 p.m. — IAB NewFronts Welcome
12:55 p.m. — IAB There
1:15 p.m. — Crackle Plus
1:50 p.m. — Tubi
2:30 p.m. — Samsung Ads
3 p.m. — Hulu
Tuesday, June 23
12:15 p.m. — Snap
1 p.m. — Condé Nast
1:30 p.m. — Team Whistle
1:40 p.m. — IAB Research
2 p.m. — Facebook
2:10 p.m. — Ellen Digital
3 p.m. — Vevo
3:20 p.m. — Barstool Sports
Wednesday, June 24
12:15 p.m. — The Wall Street Journal / Barron's Group
12:55 p.m. — Vice Media Group
1:20 p.m. — Quantcast
1:30 p.m. — Forbes: Disruption Redefined
2:05 p.m. — CMO Interview
2:25 p.m. — State of New Panel
2:40 p.m. — NPR
3 p.m. — Vibenomics
3:10 p.m. — American Public Media
3:30 p.m. — IAB There
3:25 p.m. — NewFronts Live
Thursday, June 25
12:10 p.m. — YouTube
12:50 p.m. — TiVo
1:10 p.m. — Tremor Video
1:45 p.m. — Xandr
2:05 p.m. — GSTV
2:15 p.m. — Digitas
2:40 p.m. - TikTok
Friday, June 26
12:15 p.m. — 3BlackDot
12:35 p.m. — In-Game Success
12:45 p.m. — IAB There
1 p.m. — Tru Optik
1:20 p.m. — Top to Top
2 p.m. — Ad Age NewFronts Wrap Party
*All times ET
